Digital Marketing & Other Randomness
Serendipity Marketing?
May 13th
On Tuesday evening I had the pleasure of attending Malcolm Gladwell’s talk at the Lowry. Having just read Tipping Point and started What the Dog Saw I was keen to see how and what he would deliver in a live lecture. What he talked about was serendipity …
Come gather ’round people
Apr 6th
wherever you roam and admit that the waters around you have grown. And accept it that soon you’ll be drenched to the bone, if your time to you is worth savin’. Then you better start swimmin’ or you’ll sink like a stone. For the times they are a-changin’.
The Dark Corrie
Mar 18th
This has been bugging me for a while. Every time I see Gail on Coronation Street I am reminded of something else …
Working with trackable links and multilingual WordPress
Mar 18th
One of the WordPress sites I recently developed uses the fantastic ZD Multilang plugin for WordPress to display multilingual content. This is the best plugin I’ve found so far for this but, as usual, a couple of bugs were discovered after the site launched … More >
The fantastic five of blogging
Feb 26th
Looking back over my recent blog posts you may have noticed that each one represented one of five different styles of blogging. This was a deliberate attempt by me to test them and to see if one was better received than the others. Let’s look a bit closer. More >
The death of digital
Feb 19th
February’s issue of Revolution magazine talks in great detail about the term ‘digital’ in relation to marketing and communications. To quote the editor, Gareth Jones, “The days of digital being used as a moniker for a specific way of thinking or doing business are well and truly numbered”. More >
I'm a creative communicator, part-time MSc student and Sci-Fi modeller based in the UK.
I've worked in print and digital for over 20 years and am currently Vice-President of Communications for a not-for-profit trade association.
This is my personal blog and represents my personal views on life, social media, digital communications and my hobbies.
